Russian Influencer Dmitry Nuyanzin Died From a Binge-Eating Challenge and Went Into Cardiac Arrest

Unrealistic social media challenges have become a worrying trend. Many of them push people far beyond safe limits for the sake of views and quick popularity. Sadly, one such challenge turned deadly for Russian influencer Dmitry Nuyanzin. 

He took on a wild binge-eating stunt to promote his weight-loss program. The plan? Eat 10,000 calories a day, pack on over 50 pounds, then drop it fast. He gained about 30 pounds in a month. But just days ago, he died in his sleep from cardiac arrest. His story is a painful reminder of how dangerous extreme online trends can be and why safety must always come first.

Russian Influencer Dmitry Nuyanzin's Cause of Death

Dmitry Nuyanzin, 30, a Russian fitness trainer, died after an extreme “mass-gain” experiment in which he reportedly consumed ~10,000 kcal/day of ultra-processed foods and gained ~13 kg in a month.

The acute metabolic load and rapid weight gain likely imposed significant… pic.twitter.com/Ab8jJrBLpH

— Dr. Akhil 🇮🇳 (@DrAkhilX) December 2, 2025

Reports suggest that Dmitry took part in a binge-eating challenge that required consuming an excessive amount of food in a very short time. Soon after completing it, he began feeling unwell. Witnesses said he complained of severe discomfort before collapsing. Doctors later confirmed that he went into cardiac arrest.

• It also points to cardiac arrest as the cause. He passed away peacefully in his sleep. The day before, Dmitry felt off. He cancelled client sessions and told friends he planned a doctor visit. No autopsy details yet. But experts link it to the binge.
• Sudden calorie overload stresses the heart. Junk food spikes cholesterol and blood pressure. Rapid weight gain adds fluid buildup and inflammation for a fit guy like Dmitry, who trained elites. This shocked everyone. Binge eating isn't a game. It can trigger fatal heart events.
• Binge-eating large quantities at once can overload the stomach, put severe pressure on the heart, interrupt breathing, and trigger sudden cardiac complications. 
• For some people, especially those with underlying heart or metabolic conditions, the risk becomes even higher. In Dmitry’s case, the extreme stress placed on his body during the challenge appears to have played a major role in his collapse.

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What Was the Challenge About?

Seorang pempengaruh kecergasan Rusia, Dmitry Nuyanzin, meninggal dunia selepas mencabar dirinya memakan sehingga 10,000 kalori sehari dalam satu eksperimen pertambahan berat badan yang ekstrem. pic.twitter.com/vtij4ozxZS

— Nadine Ardine (@MoMoT_Nadine) December 2, 2025

The challenge reportedly involved eating a huge amount of food at a speed far beyond what the body can safely handle. These kinds of online trends are often framed as light-hearted “fun,” but they can have serious health consequences.

Here’s why such challenges are dangerous:

• Sudden stomach expansion can make it difficult for the diaphragm to move, affecting breathing.
• A spike in blood pressure and heart rate can lead to arrhythmia or cardiac arrest.
• Choking and aspiration risk increase when food is consumed too quickly.
• The digestive system gets overwhelmed, causing vomiting, severe pain, or collapse.
• Doctors regularly warn that combining speed and quantity is one of the most dangerous eating patterns.

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Conclusion

Dmitry Nuyanzin’s death is heartbreaking and avoidable. It shows how a few minutes of an extreme online challenge can have irreversible outcomes. No stunt, trend, or viral video is worth risking your heart, your health, or your life. Staying informed, staying cautious, and respecting your body should always come before internet fame.