According to a recent study, cigarette warning labels that have imagery depiction of the dangers of smoking can help in effectively helping smokers to quit. An expanding body of evidence supports the use and effectiveness of graphic warnings in helping smokers to quit. Such labels have been recommended to be pictures of dying people in hospital beds, facial scars with rotting teeth and diseases body parts. However, there is less research done to show how or whether people benefit from these labels or not.
Renee Magnan from the Washington State University Vancouver said that their outcomes suggest that focusing on enhancing understand and knowledge from smoking warning labels that show the true consequences of smoking may not only help in motivating smokers to quit but also help in motivating started to avoid smoking.
The results of the study revealed that the more understandable as well as informative the labels are, the more likely people were to worry about the many consequences of smoking and thereby, be discouraged from doing it.
Even though this is a preliminary investigation developed from a policy perspective, the outcomes suggest that focusing on deriving a better understanding as well as knowledge from the labels may have more impact as far as both motivational and emotional response is concerned.
Magnan noted that while the labels are just a small piece of the campaign, there should be a bigger campaign that helps to educated people on the dangers of smoking.
The study has been published in the Annals of Behavioral Medicine.
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